Ready to design the business of your brand and the brand of your business?
Delhi • Mumbai • Bangalore
Strategic Insight
Guiding organizations toward Brand Marketing excellence. We solve complex business challenges by looking where others don’t.
Request ConsultationExcellence through Experience
Shouvik Roy Advisory specializes in guiding organizations toward Brand Marketing excellence—collaborating with both multinational corporations and startups to address their unique brand and marketing challenges. Our approach focuses on innovative solutions that often come from unconventional angles.
This philosophy is rooted in over 25 years of leadership. Shouvik served as President and Head of Office at Ogilvy Delhi until 2022, leading India’s most prestigious creative agency to global acclaim. Currently, he is building the marketing engine at G.O.A.T Brand Labs, scaling a disruptive portfolio including Chumbak, trueBrowns, The Label Life, and Nutriglow.
As an entrepreneur in the design fraternity, he co-founded Brand Planet (later Elephant Delhi), which grew to become the most successful branding and design agency in Delhi. This unique blend of strategic acumen and creative leadership established a new benchmark for the industry, culminating in the agency's acquisition by YAAP in 2016.
Expertise & Interventions
Transitioning heritage icons and startups into digital-first market leaders.
Human-centric business logic for solving complex organizational challenges.
Scaling disruptive ecosystems and portfolios in the globalized marketplace.
Capability building for creativity, and creative entrepreneurship interventions.
Voices of Impact
"Shouvik brings the rare combination of entrepreneurial instinct and deep advertising expertise. His ability to think creatively while staying grounded in business outcomes sets him apart. He doesn't just build ideas, he builds relevance, scale and impact."
Achal Khanna
CEO of SHRM APAC & MENA
"Shouvik’s energy and passion are unparalleled. He’s one of the most exceptional marketers I have ever seen in my life... He’s self-motivated, dedicated and has a burning desire to create a difference."
Neeraj Kakkar
CEO of Hector Beverages
"His knowledge and insights helped to build the right emotions and he truly immersed himself in the projects as if they were his. He has always delivered what I needed to perfection."
Samir Modi
Chairman of Modi Enterprises
"He can very easily straddle between the business of design and the design of the business... I deeply appreciate the clarity that he brought to the table in terms of the strategy, design and what the brand needs to stand for."
Shantanu Upadhyay
CEO of Kati Patang Lifestyle Ltd.
Delhi • Mumbai • Bangalore